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Since becoming director of design at the Centro Stile of Betim eight years ago, one of Peter Fassbender most challenging assignments had been to design a new generation of a Giugiaro classic – much loved in Brazil – the Fiat Uno.
The VW Brazil design center recently developed a new generation of its most important products, renewing the Gol's supermini family.
The first Brazilian-designed limited-edition sports car in many years was revealed at 2010 Sao Paulo Auto Show.
Fiat has been developing an open source design through the company's website since August 2009.
Two years ago, GM Brazil unveiled the Chevrolet GPiX concept, designed locally under the direction of Carlos Barba. The concept defined the DNA of the Viva family, formed by the Agile, which has been sold in Latin America since 2009.
Following the launch of the new Uno, Fiat Brazil presented the Ecology concept at the Sao Paulo Auto Show. The model shows how the company has approached the subject of sustainability. The car uses some of the technologies Fiat has investigated, which – sooner or later – may be seen on the road.